Earlier this year, we surveyed our newsletter subscribers. This is what we found.
Trapped History’s Oswin Baker discussing the importance of audience at Saboteur’s recent Making History Matter event
They are older, they are curious, they have time and money and they are invested in what we do.
They are the ultimate boomer audience!
Over half of listeners are interested in Trapped History live events, two in five are interested in Trapped History merchandise and one in five are interested in paid-for subscriptions.
We are proud in our near 50:50 gender parity and the fact that we have an international audience — though with a UK focus: one in ten live in London.
The Trapped History listener is switched on and tuned in, with only 2% not using any of the major social media platforms or apps.
Our boomers know where to find you. Do you want to find them?
Let’s talk.
podcast@trappedhistory.com
+44 7949 715831